B&N Launches Nook For Web, Doesn?t Work On iPhone Or iPad

Barnes & Noble is bringing its Nook reading platform to the web today, where it will compete with Kindle's Cloud Reader, iBooks, and Kobo's Instant Reader?head-on. The move is an important one in the sense that one needs a web presence in order to "feel" complete - that is, to exist on every platform that a reader may want to use. However, Kindle Cloud Reader didn't come to the web back when it launched last year?just for a sense of completeness - it did so because Apple's terms stated that book-reading apps couldn't link to their own stores from within their iOS apps. In other words, moving the web isn't just a nicety, it had become a must for these companies.

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